Data-driven insights on gym member retention, automation strategies, and industry trends that help fitness businesses thrive.
After analyzing financial data from 200+ gyms across 15 states, we discovered something shocking: 73% of gym owners can predict new members, but only 12% can predict cancellations.
Our analysis of 50,000+ member behaviors revealed three critical patterns that predict gym cancellations with 89% accuracy. Discover the Anchor Day theory and other warning signs.
The fitness industry is splitting into two groups: gyms using automation to thrive, and manual operators struggling to survive. The window for competitive advantage is closing fast.
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